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'We Have To Turn This Into A Sustainable Business' - Microsoft CEO Discusses Future Of Xbox

Satya Nadella shares his thoughts.The big boss of Microsoft, Satya Nadella, recently appeared in a Hard Fork podcast event in San Francisco, and he was questioned a little bit about the future of Xbox and what the plans are going forward.Specifically, the first Xbox-related question was about Asha Sharma and Matt Booty's latest memo regarding the next 100 days of the business, and how they're essentially planning to "reset" and figure out new business models.Read the full article on purexbox.com

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Roundup: Here's What The First Previews Are Saying About Stuntman: Hollywood

We've got some gameplay footage too.Last week's State of Play event included the reveal of Stuntman: Hollywood — the return of a series that hadn't existed since the Xbox 360 era — and the first hands-on previews have been going live this week.For those who aren't aware, Stuntman is a series where you drive fast vehicles in high-octane action sequences as a film director gives you instructions on what to do, and this latest entry is looking particularly ambitious!Read the full article on purexbox.com

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Six Games Are Confirmed For Xbox Game Pass In July 2026 So Far

An early look at what's to come.As we always do around this time of the month, we're taking an early look today at what's ahead for July 2026's Xbox Game Pass selection, with six games currently scheduled to arrive next month.There are a couple of titles in here that don't have a specific release date yet, but they've still been announced for July, so we'll include them in the summary as well. Keep an eye out for more news on those games ASAP.Read the full article on purexbox.com

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Feature: These 30+ Games Are Coming To Xbox Next Week (June 15-19)

Including at least three new Game Pass titles!Welcome to your Xbox games roundup for June 15-19! The big release of the next few days is Square Enix's The Adventures of Elliot: The Millennium Tales, but don't forget about the likes of Copa City and Escape the Backrooms as well, along with three Xbox Game Pass titles (at least) highlighted by Denshattack! on the 17th.Here's what's coming to Xbox next week:Read the full article on purexbox.com

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Talking Point: What Are You Playing This Weekend? (June 13-14)

Getting into the World Cup spirit?Welcome to the weekend! There's some great new content to enjoy on Xbox over the next couple of days, including a bunch of recent Xbox Game Pass titles and three Free Play Days additions, and if you happen to be in the World Cup mood like we are, don't forget about the likes of EA Sports FC 26, Football Manager 26 and other great footie games!Here's what we're playing on Xbox this weekend:Read the full article on purexbox.com

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Microsoft Has Considered 'Spinning Out Or Restructuring' Xbox, Claims Report

Potentially as a wholly-owned subsidiary.You can't have a quiet Friday night in the world of Xbox these days, can you?!Out of nowhere, the folks over at The Information are reporting today that Microsoft has considered "spinning out or restructuring" the Xbox brand, although it's not something that's said to be imminent. The report mentions how multiple options haven't been "ruled out", including turning Xbox into a wholly-owned subsidiary or creating a "joint venture with other partners".Read the full article on purexbox.com

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Xbox & Activision Reveal Campaign Early Access Details For Call Of Duty: MW4

Begin playing a week early!The folks over at Xbox and Activision have announced today that they're adding campaign early access to pre-orders of Call of Duty: Modern Warfare 4, meaning you can start playing it on October 16, 2026.This specifically applies to the Standard Digital Edition or Vault Edition of the game across multiple platforms including Xbox Series X and Xbox Series S.Read the full article on purexbox.com

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Xbox CCO Explains Why Marvel's Blade & Elder Scrolls 6 Didn't Appear At The Showcase

Let's be honest, it's pretty self-explanatory.Following the Xbox Games Showcase this past Sunday, there was a bit of talk about Marvel's Blade and why Bethesda's new Xbox IP didn't appear at the event despite being announced a few years ago.Xbox's Chief Content Officer Matt Booty was asked about this in an interview with Variety (published on Wednesday), to which he explained that not everything can make it into the show, with "other beats coming up in the year".Read the full article on purexbox.com

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'Nothing Is Impossible' - Stellar Blade Developer Responds To Demand For An Xbox Port

They say they just need time.It's been a weird week-or-so for Stellar Blade. A sequel to the highly popular PS5 and PC game was announced at the State of Play last week (called Stellar Blade: Blood Rain), and the developer hinted that it might be a multiplatform release. However, at the Nintendo Direct on Tuesday, the original game was announced for Switch 2 but not Xbox.This unsurprisingly caused a lot of Xbox fans to bombard SHIFT UP Corporation (the developer and publisher of Stellar Blade) with requests for a port of the original game - especially if we'll be getting the sequel as well.Read the full article on purexbox.com

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Xbox's New Startup Animation Is Now Live For Everyone, Plus Four Other New Features

Or at least, it should be.Over the past couple of days, we've noticed numerous people pointing out that they've received the new Xbox startup animation on their consoles, and after looking into it a bit further, it turns out this happened on Wednesday.This was part of a public Xbox system update that included multiple new features - specifically four new things on top of the startup animation. The vast majority of these have been highlighted here at Pure Xbox already (because they've been live for Xbox Insiders for some time now), but we thought we'd recap them for the public release!Read the full article on purexbox.com

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Feature: 30+ Of The Best Games In Xbox's Latest Buy One, Get Two Free Sale

Lots of indie games that might be worth considering.You may have noticed in the "Deals" section of the Microsoft Store app on your Xbox console this week that a new "Buy 1, Get 2 Free" sale has begun, featuring hundreds of indie games that you might be interested in picking up.Like most of these BOGOF-style deals, it's not particularly cost effective for a lot of the games - most have received significant individual discounts in the past, so you could save a bit more by waiting for their prices to drop again.Read the full article on purexbox.com

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Xbox Announces New System Update To Address Forza Horizon 6 Save Issues

"Targeting a rollout starting June 12".Back at the start of June, we reported on a problem that was plaguing some Forza Horizon 6 players in which their save files were either getting corrupted or disappearing entirely, and both the Forza Support team and Team Xbox are now working hard to "help improve these issues".<related ids="201883">Read the full article on purexbox.com

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Xbox Thanks Fans For Patience Following Multi-Hour Server Outage

Update: Everything should be up and running again.Just in case you're waking up to the Xbox Network servers being down, you're not alone!Lots of reports have been shared this morning about the same issue, with players from across the world reporting that they're unable to access online play, cloud saves and various other functionality.Read the full article on purexbox.com

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Xbox Network Servers Are Down Worldwide, Fix In The Works (June 12)

Lots of reports over the past hour.Just in case you're waking up to the Xbox Network servers being down, you're not alone!Lots of reports have been shared this morning about the same issue, with players from across the world reporting that they're unable to access online play, cloud saves and various other functionality.Read the full article on purexbox.com

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Free Play Days: Try These Xbox Games For Free (June 11-14)

Three more games to check out over the next few days.The Xbox Free Play Days program has returned once more for the coming weekend, and for this latest edition from June 11th to June 14th, we've got three games playable for free on Xbox consoles.Here's Microsoft's full Free Play Days lineup:Read the full article on purexbox.com

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Halo: Campaign Evolved Comparison Shows Difference Between Xbox Series X And Ally X

Based on early pre-release footage, of course.With Halo: Campaign Evolved less than two months away, our friends over at Digital Foundry have been getting access to Xbox Series X and PC builds of the game, giving us our first taste of what to expect in terms of performance.<related ids="202484">Read the full article on purexbox.com

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Here's Your First Look At Gameplay For Clutch, Releasing On Xbox In Spring 2027

At first glance, it's visually stunning!Back at the start of this month, we highlighted the reveal of Clutch — a new ambitious AAA racer from the former Forza Horizon creative director Mike Brown — and it's just received its first gameplay reveal today.<related ids="201910">Read the full article on purexbox.com

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Xbox's 30-Minute Fable Gameplay Is Getting Great Feedback, Aside From Minor Concerns

"I cannot wait for this".Yesterday afternoon, a new 30-minute gameplay demo for Fable suddenly appeared on the official Xbox YouTube channel, giving us our best glimpse yet at what to expect from the Playground Games reboot in February 2027.You can watch the full thing up above (seriously, it's well worth it), and it's no surprise that the reaction has been a largely positive one amongst Xbox and Fable fans. We've been scouring the likes of Reddit and Twitter to see what people have to say, and even though it's not all good stuff, there's definitely a lot of excitement floating around.Read the full article on purexbox.com

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The Coalition Reveals Campaign Length & Other New Details For Gears Of War: E-Day

"Longer than any campaign [The Coalition has] built".Following the full reveal of Gears of War: E-Day at the Xbox Games Showcase a few days ago, the good folks over at IGN have been finding out more information about the game, including how long the campaign will be.Let's start with that bit - The Coalition says that the campaign for Gears of War: E-Day will be around 14 hours, which is longer than any campaign the studio has ever built. It'll also include more collectibles than ever.Read the full article on purexbox.com

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Feature: Four New Console Features Have Begun Rolling Out For Xbox Insiders (June 2026)

"Designed to make your XBOX consoles feel more personal and connected".Yet another four new Xbox console features have been revealed for June 2026!All of them have begun rolling out to select members of the Xbox Insider program as of yesterday, and they'll continue to appear for more members over time before eventually releasing to all members of the public in the near future.Read the full article on purexbox.com

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Three Games Are Available Today With Xbox Game Pass (June 11)

All day one additions!The high pace of Xbox Game Pass additions is continuing today, as we've got another three brand-new games that are "day one" titles for the Xbox Game Pass Ultimate and PC Game Pass tiers!Beastro is a fantasy adventure title focused around a chef called Panko, Frog Sqwad is a co-op extraction puzzle-platformer, and Starseeker: Astroneer Expeditions is a sequel to the existing Xbox Game Pass title Astroneer from 2019.Read the full article on purexbox.com

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Xbox Leaders Outline Five 'Realities' That Will Be Addressed Over The Next 100 Days

A period that's said to be about resetting the business.Last night, around the same time that reports were suggesting Xbox was in line for major job cuts, Asha Sharma and Matt Booty unveiled a message on the Xbox Wire website that they'd shared with Xbox employees earlier in the day.The memo talks about how the first 100 days of Xbox involved plenty of successes, such as the significant number of updates, the Game Pass price decrease, the Xbox Player Voice feedback website, and various other positives.Read the full article on purexbox.com

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Report: Xbox Set For Major Job Cuts, Studio Closure Or 'Lineup Changes' Could Be Involved

The news we didn't want to hear.Last night, Jason Schreier over at Bloomberg published a report that outlined plans for more Xbox layoffs in the near future, said to be of the "major" kind and taking place in July 2026.The report says that the "exact scale" of the layoffs isn't clear yet, but they're expected "shortly after the close of Microsoft’s fiscal year on June 30". We'll obviously keep an eye out for that news and let you know about it ASAP.Read the full article on purexbox.com

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Opinion: 2010 World Cup South Africa Might Be The Best FIFA Game Of All Time

An incredible game from the Xbox 360 era.The late 2000s and early 2010s were an extremely important time for EA Sports' FIFA series, which had spent much of the past decade losing out in the gameplay department to Konami's Pro Evolution Soccer. With the arrival of the likes of FIFA 08 and FIFA 09, however, the development team began to craft the perfect formula both on and off the pitch, taking the series to new heights while also introducing new features such as Pro Clubs and Ultimate Team that would become literal game-changers for not only FIFA, but EA Sports as a whole.The team behind the FIFA franchise was riding a massive high going into 2010, and with the South Africa World Cup taking place that summer, EA Sports delivered a dedicated Xbox 360 game to celebrate the tournament. I've personally been playing FIFA games since all the way back to FIFA 95, and I think 2010 FIFA World Cup South Africa might just be my favourite of all time. Yes, it was really that good!Read the full article on purexbox.com

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"It's Hard To Say" - Xbox Boss Isn't Sure The Activision Blizzard Deal Has Paid Off

"It was bought at a time when our strategy was predominantly on the core consoles".Remember when Microsoft bought Activision Blizzard for $68.7 billion, and everyone assumed that Xbox would become the dominant force on the back of franchises like Call of Duty?It hasn't quite played out like that; since the merger was done, Xbox hardware sales have slumped. Microsoft has also made multiple rounds of layoffs across its business, including Xbox Game Studios. Thousands of roles have been lost, and several studios have been closed down.Read the full article on purexbox.com

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Xbox CEO Asha Sharma "Doesn't Believe" GenAI World Models Will Replace AAA Games

"I've really come to appreciate the depth and the complexity of art".Xbox boss Asha Sharma has been speaking to Fortune about the wider industry and the future of gaming hardware, and it should come as no great shock to learn that AI came up as a topic at one point.Sharma's previous role was President of Microsoft's CoreAI product, so you'd imagine she'd be quite bullish about the impact of the highly controversial technology – but, as she has proven in the past, she's keen to see it applied in ways that make sense for players.Read the full article on purexbox.com

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Major Nelson Reveals He's Working With Xbox Again As 'Host' For FanFest 2026

Asha Sharma brings back the beloved Xbox veteran.Back in July of 2023, Major Nelson (real name Larry Hryb) announced his departure from Xbox and Microsoft after 20 years, and it marked a sad moment for the community that had loved his work throughout the history of the brand.Of course, a lot of that work was behind-the-scenes — he was the Principal Program Manager at Xbox for nine years, helping to build the Xbox Live and achievement systems amongst other things, and then spent the next 11 years as Senior Director of Corporate Communications. However, Major Nelson also played a key role in highlighting the likes of Games with Gold, Xbox Live Arcade and various Xbox first-party releases in video form, and was always a beloved ever-present figure when it came to Xbox's marketing campaigns.Read the full article on purexbox.com

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Here's What's In The 'Premium Upgrade' Editions For Fable, Gears & Halo On Xbox

Early access being one of the major perks.As always, Xbox is continuing the formula of adding Premium Upgrades for the likes of Halo: Campaign Evolved, Gears of War: E-Day and Fable, all of which kicked off their pre-orders following the Xbox Games Showcase on Sunday.The Premium Upgrade contains all the same content as the Premium Edition for these games, but with one key difference - it doesn't include the base game. Basically, the idea is that the "Upgrade" is for people who can already access the game through Xbox Game Pass, whereas the full-fat Premium Edition is for people to want to buy it outright.Read the full article on purexbox.com

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Rumour: "Patience, Wumpa Lovers" - Xbox Might Be Resurrecting Former PS1 Mascot Crash Bandicoot

"A new Crash Bandicoot game is scheduled".The same person who revealed that Spyro the Dragon is returning has now suggested that Xbox is looking to revive Crash Bandicoot – the same character who was once the 'face' of Sony's 32-bit PlayStation.As spotted by Comic Book.com, insider No Arms and No Legs, upon the confirmation of the new Spyro outing, posted on social media that "a new Crash Bandicoot game is scheduled too, but will not be unveiled for the moment."Read the full article on purexbox.com

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Asha Sharma Discusses Why Xbox Decided To Bring Back Exclusives

And hints at more when "the business is healthy".Yes, sorry... we're talking exclusives again. Everyone at Team Xbox keeps getting asked about them!The latest word is from Xbox boss Asha Sharma, who was questioned on the topic in last night's Fortune interview. She didn't really have much to add compared to what we've heard already, but we thought we'd share the quote anyway.Read the full article on purexbox.com

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'We Have To Turn This Into A Sustainable Business' - Microsoft CEO Discusses Future Of Xbox

Roundup: Here's What The First Previews Are Saying About Stuntman: Hollywood

Six Games Are Confirmed For Xbox Game Pass In July 2026 So Far

Feature: These 30+ Games Are Coming To Xbox Next Week (June 15-19)

Talking Point: What Are You Playing This Weekend? (June 13-14)

Microsoft Has Considered 'Spinning Out Or Restructuring' Xbox, Claims Report

Xbox & Activision Reveal Campaign Early Access Details For Call Of Duty: MW4

Xbox CCO Explains Why Marvel's Blade & Elder Scrolls 6 Didn't Appear At The Showcase

'Nothing Is Impossible' - Stellar Blade Developer Responds To Demand For An Xbox Port

Xbox's New Startup Animation Is Now Live For Everyone, Plus Four Other New Features

Feature: 30+ Of The Best Games In Xbox's Latest Buy One, Get Two Free Sale

Xbox Announces New System Update To Address Forza Horizon 6 Save Issues

Xbox Thanks Fans For Patience Following Multi-Hour Server Outage

Xbox Network Servers Are Down Worldwide, Fix In The Works (June 12)

Free Play Days: Try These Xbox Games For Free (June 11-14)

Halo: Campaign Evolved Comparison Shows Difference Between Xbox Series X And Ally X

Here's Your First Look At Gameplay For Clutch, Releasing On Xbox In Spring 2027

Xbox's 30-Minute Fable Gameplay Is Getting Great Feedback, Aside From Minor Concerns

The Coalition Reveals Campaign Length & Other New Details For Gears Of War: E-Day

Feature: Four New Console Features Have Begun Rolling Out For Xbox Insiders (June 2026)

Three Games Are Available Today With Xbox Game Pass (June 11)

Xbox Leaders Outline Five 'Realities' That Will Be Addressed Over The Next 100 Days

Report: Xbox Set For Major Job Cuts, Studio Closure Or 'Lineup Changes' Could Be Involved

Opinion: 2010 World Cup South Africa Might Be The Best FIFA Game Of All Time

"It's Hard To Say" - Xbox Boss Isn't Sure The Activision Blizzard Deal Has Paid Off

Xbox CEO Asha Sharma "Doesn't Believe" GenAI World Models Will Replace AAA Games

Major Nelson Reveals He's Working With Xbox Again As 'Host' For FanFest 2026

Here's What's In The 'Premium Upgrade' Editions For Fable, Gears & Halo On Xbox

Rumour: "Patience, Wumpa Lovers" - Xbox Might Be Resurrecting Former PS1 Mascot Crash Bandicoot

Asha Sharma Discusses Why Xbox Decided To Bring Back Exclusives

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